BikeBiz’s Review of FreeFlow Bikes

The following article was published by BikeBiz about FreeFlow Bikes at the Scottish Bike Show.

This family owned and run business were briskly trading from their central location in the show. They had a number of great products for sale including the Parkours/Jump Bike/Slacklining inspired Five Ten brand shoes favoured by many a downhill rider, Danny MacAskill (who now has a signature shoe) and Hanna Barnes, who paid the show and the stand a visit.

FreeFlow were also selling the popular Cycloc bike holder, as seen on the Upgrade stand.

The range of bikes and accessories from the Glasgow based company was impressive with commuter and e-bikes mixing with top drawer downhill and freeride frames, body armour and clothing. That the business looks beyond cycling, into motorcross, manufacturing and holidays shows the brands penetration into leisure, and how synergies across different businesses can aid each other. Brands such as Kriega and Troy Lee Designs have a great crossover appeal, with undoubted economies of scale.